| Production Year | Serial Numbers | Models Produced | Notes | ||
| 1903 | n/a | Double Ring (1903-1906) | Company is managed by investor John J. Joyce, while King Camp Gillette continues employment with Crown Cork as sales manager in London, UK. William Nickerson is employee #1. First ad in fall issue of System. Annual sales: 51 razors and 168 blade packs. | ||
| 1904 | 1-45424 | Old Type (1904-1929, including Single Ring, Ball-End, etc.) | First patents granted November 15, 1904: 775,134 and 775,135. Annual sales exceed 90,000 razors (note that serial numbers did not begin until midway through the year, and Gillette estimates that approximately 55,000 were produced without serial numbers). King Camp Gillette returns to US and rejoins company as a vice-president, later honorary president. | ||
| 1905 | 45425-370424 | International expansion begins with sales in UK and blade manufacturing in France. | |||
| 1906 | 370425-770424 | ||||
| 1907 | 770425-A195424 | ||||
| 1908 | A195425-A675857 | Diamond logo in use. | |||
| 1909 | A675858-B222220 | ||||
| 1910 | B222221-B697600 | John J. Joyce buys out most of King Camp Gillette's stock. Gillette remains honorary president, but effectively retires. | |||
| 1911 | B697601-C80508 | ||||
| 1912 | C80509-C260238 | ||||
| 1913 | C260239-C407806 | ||||
| 1914 | C407807-C578360 | Nickerson invents an automatic honing machine, allowing increased blade production. | |||
| 1915 | C578361-C911806 | Launch of Milady Décolleté, first women's razor. | |||
| 1916 | C911807-D516474 | Joyce retires to California, dies shortly afterward leaving controlling shares to John E. Aldred. | |||
| 1917 | D516475-E449207 | Military Sets | Aldred reorganizes Gillette as a Delaware corporation. Annual sales exceed 1.1M razors. | ||
| 1918 | E449208-J7344 | All J Series are WWI production. Annual sales near 5M razors in 1918. | |||
| 1919 | J7345-K927216 | ||||
| 1920 | K927217-N459887 | Annual sales exceed 2.1M razors in 1920. | |||
| 1921 | N459887-N999999, P1-P679777, 1A-863912A | New Improved (1921-1929, including Bostonian, Big Fellow, etc.) | "O" was not used as a serial number prefix. May launch of New Improved razor with new serial number format. Old Type continues as "Brownie" and various other sets, but without serial numbers. Original 1904 patents expire November 15, 1921. Annual sales exceed 4.2M razors. | ||
| 1922 | 863913A-336676B | ||||
| 1923 | 336677B-391575B | ||||
| 1924 | 391576B-485927B | ||||
| 1925 | 485928B-602049B | ||||
| 1926 | 602050B-770070B | Gillette celebrates its 25th anniversary as a company. In Germany, competitor Roth-Buechner is purchased. | |||
| 1927 | 770071B-902611B | From Oct 18 1927 to Aug 27 1928, there were no serial numbers used. | |||
| 1928 | 1C-94800C | Serial numbers resume. Nickerson retires. Gillette develops Kroman blades, and declines to purchase a new strip-based blade design offered by Henry J. Gaisman (Auto Strop). | |||
| 1929 | 94801C-241755C | The NEW (1929-1940?) | Auto Strop begins selling Probak razors and blades, using Gaisman's new design. The Probak reaches the market before Gillette launches the NEW in 1930. | ||
| Production Year | Models Produced | Notes | |||
| 1930 | The NEW (1929-1940?) | Gold plated Big Fellow intro'd as NEW Big Boy Deluxe. In this year only De Luxe models were numbered, starting with 1-D, and often the final D was omitted. Kroman blade introduced. Patent fight and merger with Auto Strop. Stock falls from over $100 to below $30. | |||
| 1931 | Goodwill | Henry J. Gaisman (Auto Stop) succeeds tainted management after financial scandals. Stock falls below $5. King Camp Gillette resigns as President. | |||
| 1932 | Blue Blade introduced. Death of King Camp Gillette on July 9, 1932 | ||||
| 1933 | |||||
| 1934 | |||||
| 1935 | |||||
| 1936 | |||||
| 1937 | |||||
| 1938 | 3 Piece Tech (1938-1979) | Sheraton | Senator | First TTO razors introduced. Thin Blade introduced. Gaisman retires, succeeded by J.P. Spang, Jr. New emphasis on sports advertising. | |
| 1939 | "World Series Special" Tech. | ||||
| 1940 | Regent Tech | Regent Tech introduced as the first closed-comb TTO. | |||
| 1941 | Ranger Tech | Milord (1941, 1946-1953) | "Cavalcade of Sports" theme introduced. | ||
| 1942 | War Production Board orders dedicated military production for all razors and most blades. | ||||
| 1943 | |||||
| 1944 | War Production Board lifts orders late in 1944. | ||||
| 1945 | |||||
| 1946 | Milord (1941, 1946-1953) | Introduction of razor end caps. | |||
| 1947 | 40s Style Super Speed (1947-1954) | ||||
| 1948 | Introduction of notched post. | ||||
| 1949 | First plastic case: red/clear styrene | ||||
| Production Year | Date Code | Models Produced | Notes | |||||
| 1950 | V | 3 Piece Tech (1938-1979) | 40s Style Super Speed (1947-1954) | Milord (1941, 1946-1953) | Razor Date Coding Begins with V-3 | |||
| 1951 | W | Black Tip Super Speed (1951-1952) | ||||||
| 1952 | X | |||||||
| 1953 | Y | |||||||
| 1954 | Z | Flare Tip Super Speed | 40s Style Super Speed TV Special Z3 & Z4 | |||||
| 1955 | A | Blue-Tip and Red-Tip Super Speed (1955-1959) | ||||||
| 1956 | B | |||||||
| 1957 | C | Toggle (1957-1958, 1960) | Toggle Goes on Sale Christmas '57 | |||||
| 1958 | D | "Fat Boy" Adjustable | 50s Style Super Speed TV Special | |||||
| 1959 | E | |||||||
| 1960 | F | Toggle (1957-1958, 1960) | 195 Adjustable ("bottom dial") | |||||
| 1961 | G | "Slim" Adjustable | ||||||
| 1962 | H | |||||||
| 1963 | I | Lady Gillette | ||||||
| 1964 | J | |||||||
| 1965 | K | |||||||
| 1966 | L | Black Handle Super Speed | The Knack (1966-1975) | |||||
| 1967 | M | |||||||
| 1968 | N | Black Handle Super Adjustable | ||||||
| 1969 | O | |||||||
| 1970 | P | |||||||
| 1971 | R | Some razors produced with Gillette Date Code Q. Trac II introduced. | ||||||
| 1972 | S | |||||||
| 1973 | T | |||||||
| 1974 | U | |||||||
| 1975 | V | |||||||
| 1976 | W | Atra / Contour introduced. Good News disposable introduced. | ||||||
| 1977 | X | Black Handle Adjustable Gets Plastic Bottom Plate | ||||||
| 1978 | Y | |||||||
| 1979 | Z | |||||||
| 1980 | A | |||||||
| 1981 | B | |||||||
| 1982 | C | |||||||
| 1983 | D | |||||||
| 1984 | E | |||||||
| 1985 | F | Atra Plus / Contour Plus introduced, with the first lube strips. | ||||||
| 1986 | G | |||||||
| 1987 | H | |||||||
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Created by , 05-20-2011 at 12:25 AM Last edited by , 04-24-2012 at 01:21 PM Last comment by on 03-19-2012 at 05:46 PM 7 Comments, 48,927 Views |
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